Uncover the goals and needs of people affected by your project, product, or service
Visualize how to create opportunities from consumer trends
Identify obstacles that impact your ability to complete your tasks
Align your team and get stakeholder buy-in to move forward
Systematically optimize and design better processes
Visualize the relationship between your application and Amazon Web Services
Collect your team’s assumptions and identify their importance and certainty
Visualize and assess what your project stakeholders need
Sort, categorize, and explore challenges
Inform product strategy with research-backed insights
Graph the facets of your audience to understand how to best reach them
Understand and size the market for your product or service
Gain understanding by speaking with people who use your product or service
Deconstruct, analyze, and redesign your customer experience
Visualize user interactions in services for deeper understanding
Workshop valuable deliverables aligned to end user goals
