Customer journey mapping tool

Build better customer journey maps collaboratively

Customer journey maps are better when you make them together. Unlock valuable insights and enhance your customer experience with Mural's powerful customer journey mapping tools.
An illustration of a team building a journey map diagram in the Mural platfrom

Trusted by over 95% of the Fortune 100

Atlassian logo
IBM logo
Thoughtswork logo
GitHub logo
Intuit logo
Booz Allen Hamilton logo
An illustration of teammates building a user journey in the Mural platform

Why Mural for customer journey mapping software

  • Intuitive and user-friendly interface: Easily create and customize customer journey maps with Mural's user-friendly interface, even without prior design experience.
  • Collaborative environment: Collaborate with your team in real-time or asynchronously, allowing for better brainstorming, feedback, and iteration on your customer journey maps.
  • Powerful mapping and diagramming functionality: Leverage Mural's extensive library of templates, shapes, and icons to create visually stunning and informative customer journey maps.
  • Import documents and preview files: Import and preview various file types within a mural, reducing toggle tax while keeping everyone informed.
  • Flexible and Scalable Solution: Whether you're a small team or a large enterprise, Mural's customer journey mapping software can scale to meet your needs, ensuring seamless growth and collaboration.

Here’s why Mural offers the best journey map creator

Mural is the leading journey map creator, with a suite of easy-to-use features that make collaboratively building a customer journey map a snap (see what we did there?). Our platform offers a wide range of templates, shapes, and icons to customize your maps — and you can import files from elsewhere (like documents and spreadsheets) and preview their content, all within a mural.

Mapping and diagramming

Build quick and easy visualizations of flows, maps, processes, hierarchies, journeys, and more.

Sticky notes & text

Add ideas, action items, and more as a sticky note or text box — then change the colors and cluster to identify patterns and new solutions.

Real-time collaboration

Add more productivity and engagement to meetings and calls with features to guide collaboration.

Icons, GIFs, & images

Express complex ideas visually or lead an engaging team-building activity with Noun Project, GIPHY, and Unsplash integrations.

Video meeting integrations

Seamlessly add visual collaboration to meetings with Microsoft Teams, Webex, and Zoom integrations.

Asynchronous collaboration

Innovate and collaborate effectively together without booking time on calendars.

How to get started with Customer journey mapping

Understanding your customer's journey is crucial for business success. A customer journey map is a visual representation of the various touchpoints and interactions a customer has with your brand. It’s your window into their experience. It helps identify pain points, opportunities for improvement, and areas where you can deliver exceptional experiences. 

With Mural's customer journey mapping software, you can easily create comprehensive and insightful customer journey maps: Our platform combines mapping and diagramming functionality with powerful collaboration features, allowing teams to work together more closely. Visual collaboration is at the core of what we do, enabling teams to brainstorm, iterate, and optimize the customer journey in real-time.

Mural works with your team

Explore free template recommendations and popular use cases.

FAQ

How can I create a customer journey map with Mural?

What are the components of a customer journey map?

What are some tips for creating a customer journey map with Mural?